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How companies can drive continuous transformation?

Your reinvention playbook
Your reinvention playbook

Our 27th Annual Global CEO Survey showed that the reinvention imperative is intensifying—and so is the pace of change. Transformation has become a usual item on a business leader’s agenda and looks to be here to stay. Old approaches need to be rethought in the face of recent challenges and long-term megatrends like technological disruption and climate change.

What do CEOs in CEE think about factors impacting business reinvention?

%

don’t see their companies economically viable for over a decade if it continues its current path

%

predict technological change will drive their business model transformation to a large/very large extent in the next three years

%

believe the regulatory environment is inhibiting their ability to transform their business model to at least a moderate extent

%

think generative AI will significantly change the way their company creates, delivers and captures value over the next three years

%

report actions on energy efficiency completed or being in progress

From our work with clients, we see that organisations feel constant pressure to transform and want to build solid foundations which will help their businesses nimbly adapt to changes.

We see four crucial areas that can help companies support continuous transformation without sacrificing growth:

Companies need a scalable foundation to leverage the benefits of emerging technologies like generative AI, increase productivity, create new revenue streams and get more value from digitalisation. Cloud is this foundation—and adds speed and scale to implementing innovations and reinventing business models.

New technologies bring new spaces for risks, which companies have to be prepared to react to. The strategic importance of cybersecurity, therefore, is growing together with the digitalisation of businesses and societies. 

The challenges of climate change—and an associated evolving regulatory landscape—are prompting more businesses to behave more sustainably. Companies need to prepare for reconfiguration on sustainability. Consumers increasingly demand sustainable products, as do investors, and trends towards more sustainable practices are likely to only increase in the future.

Continuous transformation requires the appropriate workforce skills working in partnership with technology to keep pace with the changes. Managed services partnerships can help pull together crucial components for reinvention outside the company and help gain strategic advantage—all while saving costs.

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